April 20, 2022
Weidmuller Ltd. has signed a distribution partnership with Shelley Automation for the Ontario region in Canada. It is part of the growth strategy embarked on by Weidmuller Ltd. under the new leadership of Michael Daly, Managing Director.
Shelley Automation will market Weidmuller's complete portfolio in the Ontario region. That includes I/O systems, industrial ethernet, relay modules, and power management, to name a few.
Shelley Automation is a known name within the industry for automation solutions and more and has been serving since 1959. They have built strong partnerships with their customer base and delivered cutting‐ edge solutions through time.
Michael Daly commented on the collaboration, "With Shelley Automation's integration, Weidmuller's distribution network looks more robust than ever. In addition, Shelley has a good team of professionals who know their trade, and we are confident of this alliance."
Selman Qadri, Director of Sales and Marketing, said, "This is an exciting time for Shelley. We believe there is good synergy between Weidmuller products and our expertise in automation. We can confidently go to market with Weidmuller products because they are an established brand and have quality products that address many industry problems."
By Paul Santi, General Manager, Powertrain Systems Group, FANUC America, and George Schuster, TÜV Functional Safety Expert (FSExp), Business Development Manager, Rockwell Automation
Rick Black founded 
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